Who We Are
No agency playbook. No empty promises. Just work that sells. Since 2006.
Distributed Firepower
We're not a typical agency. We're your in-house team, without the overhead.
Need a designer for two weeks? A full campaign team for three months? A CMO who actually gets it? That's us.
Since 2006, we've worked across every industry you can think of: tobacco, alcohol, hospitality, aviation, e-commerce, luxury, beauty. If it sells, we've sold it.
Our Team
Joos Khor
Naveen Thomas
Jason Breen
Jun Yan
Managing Director
Director of Digital & e-Commerce
Executive Creative Director
Director of Client Services
"The hybrid. Big ideas meet digital execution."
"Data-driven. Tech-obsessed. Results-focused."
"Unique. Challenging. Beautiful."
"Data meets creativity. Influencers meet results."
17+ years bridging boutique creativity and network-scale delivery. Equally adept at coming up with the "big ideas" as well as those shiny new stuff called "digital". He enjoys the physical torture of being on a late-night shoot as much as the mental agony of technical requirement meetings.
15+ years driving performance across digital, eCommerce, and analytics. Known for crafting innovative, data-driven strategies that blend performance marketing with cutting-edge ad tech. Industry judge for Malaysian Digital Awards, Agency of the Year, and MARKies.
30+ years crafting award-winning campaigns from Shanghai to the world. Led creative for global brands at BBDO China and We Are Social. His work for Acer ConceptD became the most awarded campaign of WAS North Asia, winning Red Dot, iF Design, and AdFest AME.
5+ years driving overseas marketing success for global brands. Expert at integrating creative content, influencer partnerships, and precision ad targeting—all driven by data and storytelling to deliver measurable brand growth. Seamlessly bridges strategy and execution.
Awards
Awards
Awards
Select Clients
Rolls-Royce · Nike · Lazada · AirBnB · IKEA
Select Clients
BMW · MINI · AirAsia · L'Oreal · Nokia
Select Clients
Acer · Google · Visa · Disney · Pepsi
Select Clients
EcoFlow · Trip.com · OPPO · Roborock
Leeds United supporter. Bad pun enthusiast. The only way to peel him away from a live game is karaoke.
Deep in anime, debating AI supremacy, or exploring the latest tech.
A raging storm of ideas that think cinematically, embrace wonder, and linger in dreams.
Previously Head of Influencer Marketing (North Asia) at We Are Social and Director of Influencer Marketing at Bandalabs.
Joos Khor
Managing Director
"The hybrid. Big ideas meet digital execution."
17+ years bridging boutique creativity and network-scale delivery. Equally adept at coming up with the "big ideas" as well as those shiny new stuff called "digital". He enjoys the physical torture of being on a late-night shoot as much as the mental agony of technical requirement meetings.
Awards
Select Clients
Rolls-Royce · Nike · Lazada · AirBnB · IKEA
Leeds United supporter. Bad pun enthusiast. The only way to peel him away from a live game is karaoke.
Naveen Thomas
Director of Digital & e-Commerce
"Data-driven. Tech-obsessed. Results-focused."
15+ years driving performance across digital, eCommerce, and analytics. Known for crafting innovative, data-driven strategies that blend performance marketing with cutting-edge ad tech. Industry judge for Malaysian Digital Awards, Agency of the Year, and MARKies.
Awards
Select Clients
BMW · MINI · AirAsia · L'Oreal · Nokia
Deep in anime, debating AI supremacy, or exploring the latest tech.
Jason Breen
Executive Creative Director
"Unique. Challenging. Beautiful."
30+ years crafting award-winning campaigns from Shanghai to the world. Led creative for global brands at BBDO China and We Are Social. His work for Acer ConceptD became the most awarded campaign of WAS North Asia, winning Red Dot, iF Design, and AdFest AME.
Awards
Select Clients
Acer · Google · Visa · Disney · Pepsi
A raging storm of ideas that think cinematically, embrace wonder, and linger in dreams.
Jun Yan
Director of Client Services
"Data meets creativity. Influencers meet results."
5+ years driving overseas marketing success for global brands. Expert at integrating creative content, influencer partnerships, and precision ad targeting—all driven by data and storytelling to deliver measurable brand growth. Seamlessly bridges strategy and execution.
Select Clients
EcoFlow · Trip.com · OPPO · Roborock
Previously Head of Influencer Marketing (North Asia) at We Are Social and Director of Influencer Marketing at Bandalabs.
How We Actually Work
Marketing isn't magic. It's patterns and presence. We blend intuition with structure. Creative sticks because it's designed to.
Invisible Brands Don't Sell
People forget you fast. We keep you visible when shoppers are ready to spend. Consistent presence beats clever one-offs every time.
Loyal Fans Won't Grow You
Your regulars already buy from you. Real growth comes from everyone else in your category. We build campaigns that reach wide, not deep.
One Tagline Won't Cut It
Shoppers need multiple ways to remember you. We create distinctive assets (colors, sounds, visuals) that make you instantly recognizable everywhere.
What We Do
We combine strategy with execution. Data with creativity. Reach with conversion.
Strategy & Concept
Ideas that sell. Strategy built on data, not hunches. Platform-native thinking meets audience psychology.
Execution & Production
Content that stops scrolls. Livestreams that convert. Production that delivers. On time, on brand, on point.
Creative Consultation
Your in-house team needs backup. We bring the firepower. Workshops that spark. Ideas that stick.
Fractional In-housing
Need a designer? A copywriter? A whole team? Scale up or down. No hiring headaches. Just results.